VAMFF 2017 has kicked off and what a show to start the week with! The David Jones opening gala would have to be my annual highlight of VAMFF. It give us, the consumer a glimpse into what is avail to shop in store now, what trends, colours and style we [...]
I thought it would be a great idea to talk about 'WHAT TO WEAR TO VAMFF'. It is the number one question I have been asked this week, so I thought I would share with you some ideas and a basic guideline on what to wear, how to get papped [...]
Ok, so I am basically dying right now, going through old photos of me over my last 6 years of attending VAMFF (Virgin Australia Melbourne Fashion Festival, formerly known as LMFF for any archive searching purposes). I am actually sitting here on the couch (and snap chatting at the same [...]
Well that was a big week! We just wrapped Virgin Australia Melbourne Fashion Festival for 2015 and I loved every second. I have attended VAMFF (or LMFF as it was previously known as) since 2010 and I think this was my favourite year. As a Melbournian, it is so important [...]